Creating a Stable Revenue Ops Layer Across Multiple Locations
Client profile (anonymized)
Home services franchise
Multiple locations | UK
The situation
Each location managed sales admin differently, causing:
- Inconsistent reporting
- Missed opportunities
- Frustration at HQ
Hiring more reps didn’t solve the problem.
What was breaking
- No standard process
- Scaling created chaos
What NOW implemented
We centralized revenue operations offshore:
- Unified CRM standards
- Consistent reporting
- Long-term offshore team ownership
The result
- Visibility across locations
- Reduced admin overhead
- Scalable revenue operations
Why it worked
Revenue scales best with shared systems and stable teams
More Sales Reps Didn’t Fix the Problem.
Our solar company kept hiring sales reps, but admin kept slowing them down—data entry, proposals, follow-ups.
NOW showed us the problem wasn’t sales capacity. It was operational drag.
They embedded sales ops specialists offshore to handle the admin layer. Reps sold. Ops supported. Everyone stayed in their lane.
Sales velocity improved—not because people worked harder, but because systems finally supported them.