Reducing Sales Admin Without Slowing the Sales Team

Client profile (anonymized)
Solar company
60+ staff | Australia

The situation

Sales reps were buried in:

  • Data entry
  • Proposal coordination
  • Admin follow-ups

Hiring more reps didn’t solve the problem.

What was breaking

  • Sales velocity slowed
  • Reps felt burned out
  • Management lacked clean data

What NOW implemented

We embedded offshore sales ops specialists to:

  • Handle admin and coordination
  • Maintain CRM accuracy
  • Support reporting

The result

  • Reps focused on selling
  • Faster deal cycles
  • Clearer performance data

Why it worked

We removed friction instead of adding pressure.

Our Partners Were Doing Too Much Admin—and It Was Holding Us Back.

I’m a partner at an accounting firm. As we grew, admin crept into everything—client setup, document handling, billing prep. Our partners were drowning in non-billable work.

We needed help—but accuracy mattered more than speed.

NOW didn’t rush in with a generic VA. They built a dedicated offshore practice operations team with documented workflows and review checkpoints.

The result? Partners reclaimed billable hours without compromising quality.

That’s when growth felt sustainable again.

Founder Story